October 9, 2024

Expanding Opportunities For Carob: Developing a Guilt-Free Chocolate Alternative

Beirut, Lebanon – September 2024 – In an innovative partnership, Wageningen University & Research of the Kingdom of the Netherlands is leading a project to develop a healthier chocolate alternative from carob pods. Partner in this project, Lebanon’s QOOT Cluster founded by Berytech Foundation, a leading Innovative Agri-Food Food Business cluster, and its carob-producing members are providing high-quality carob as key raw material. This initiative brings together scientific, technological, and agricultural expertise from Europe and Lebanon to introduce a more sustainable, health-conscious product to the chocolate industry.

Carob, an ancient crop deeply rooted in Lebanon’s Agri-Food heritage and landscape, thrives in the country’s Mediterranean climate and is a drought-resistant species, crucial for preventing soil erosion and promoting biodiversity in Lebanon’s arid regions. The carob pods hold great potential as a healthy, gluten-free, and caffeine-free alternative to traditional cocoa. With its low-fat content and numerous health benefits, carob can provide a plant-based option for the rising demand for nutritious food. In view of the challenging times facing Lebanon, this project serves as a beacon of hope, promoting the value of Lebanese agriculture on an international stage.

Innovative Approaches and Circular Economy Practices

Wageningen University & Research is driving the scientific and technological advancements in this project. Their approach includes the understanding and valorization of every part of the carob pod, in line with circular economy principles.

This innovation not only delivers healthier options for consumers but also supports sustainability and economic growth by enhancing the market value of carob and empowering Lebanese farmers through diversified revenue streams.

A Collaborative Effort

This collaboration unites a consortium of research institutions, technology developers, and companies across Europe and Lebanon. The project demonstrates how combining local agricultural expertise with cutting-edge scientific research can unlock new opportunities, providing a glimpse of the future of Agri-Food innovation in Lebanon and the Mediterranean region.

The project demonstrates how combining local agricultural expertise with cutting-edge scientific research can unlock new opportunities, providing a glimpse of the future of Agri-Food innovation in Lebanon and the Mediterranean region.

ABOUT THE AUTHOR

Picture of Dr. Marc Bou Zeidan

Dr. Marc Bou Zeidan