Agrifresh is a Lebanese agricultural and food industrial company that has been growing delicious, nutritious products on a network of farms spanning over 100 hectares across Lebanon.
DID YOU KNOW?
Agrifresh’s top priority is to provide healthy food products. Their farms produce high-quality raw materials that are certified by the Global GAP (Good Agricultural Practices) standard. They make every effort to reduce negative environmental impacts and chemical inputs, and ensure a responsible approach to worker health and safety. All of Agrifresh’s products are picked and packaged on the same day to ensure maximum freshness.
WHAT’S THE INNOVATION?
Agrifresh yields and delivers healthy and exceptional food products and services by producing fresh-cut, ready-to-eat vegetables in accordance with the highest international health standards (GLOBAL G.A.P; ISO 22000, Yum!) and employing both proven and innovative technologies. They have invested in a new state-of-the-art plant that includes cutting-edge equipment from the world’s leading manufacturer of stainless-steel vegetable processing machinery KRONEN. Furthermore, after receiving and sorting the vegetables, they are shredded, sanitized, dried, and visually inspected before being packed using the most recent packaging technology, “Modified atmosphere packaging” (MAP), which is a method of extending the shelf life of fresh food products.
WHAT’S THE STORY BEHIND THE INNOVATION?
Agrifresh is a family business that began in 1949 as a small agriculture business and has grown to become Lebanon’s leading provider of healthy and outstanding food products and services.
WHY IS IT IMPORTANT?
Agrifresh assists restaurants and F&B businesses in cutting costs while providing high-quality products year-round. They also believe they have created a new consumer market in Lebanon as people can now spend less time buying vegetables, cleaning them, sorting them, and so on, and instead buy their ready-to-eat products.
WHO IS BENEFITTING?
Many businesses, such as restaurants and hotels, benefit from Agrifresh’s innovation, as do individuals and households.